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Marketing Up (not Down) // TRUCK TALK THURSDAY

Marketing Up (not Down) // TRUCK TALK THURSDAY

Marketing Up (not Down) 

Everyone complains about the impact the media and politicians have on our culture, but few people talk about the impact businesses have in their marketing strategies.
It takes courage and probably more money than you want to spend, but I believe part of a business' responsibility is how we market. Are we trying to appeal to the lowest, or are we working to raise the bar and in so doing, raise the standard for what we see and hear on a daily basis.

 

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